The SUCCESS® platform has released its weekly bestseller lists for the week ending October 18, 2024, covering eight categories including Business, Marketing, Leadership, Entrepreneurship, Money, Personal Development, General Non-Fiction, and Women In Leadership. These lists provide valuable insights into the books currently influencing success journeys nationwide, revealing important trends for human resources professionals and talent management vendors.
Kerrie Lee Brown, vice president of media of SUCCESS® Enterprises and editor-in-chief of SUCCESS® magazine, identifies a significant shift toward practical skill development and authentic leadership, with particular emphasis on diverse voices shaping the future of leadership. This trend has direct implications for HR vendors who must understand the evolving literature that informs leadership development programs and executive coaching methodologies.
A breakthrough in women's leadership literature represents one of the most notable developments, with Lauren Wesley Wilson's 'What Do You Need?' achieving record-breaking sales of 11,000 units. The book's prominence across multiple categories, including Business and Non-Fiction, signals broader acceptance of inclusive leadership perspectives that HR vendors should incorporate into their diversity and inclusion offerings. This watershed moment for diverse voices in leadership literature suggests organizations are seeking more representative leadership models.
Another significant development is the debut of 'Learned Excellence' by Eric Potterat and Alan Eagle, which brings proven military psychological principles to mainstream business and leadership. Its strong performance across categories indicates growing interest in rigorous, tested approaches to personal and professional development that HR vendors might adapt for leadership training programs. The integration of military psychology into business literature reflects demand for structured, evidence-based development approaches.
In the financial education sector, Mark Matson's 'Experiencing the American Dream' continues to dominate financial categories, while new entries like 'Cryptodad' and 'Financial Literacy for All' suggest an expanding definition of financial success and accessibility. This trend has implications for HR vendors offering financial wellness programs and benefits administration services, as employee expectations around financial education continue to evolve.
The success of practical guides like 'The Plan' and 'Everyday Business Storytelling' reflects a growing emphasis on implementation over theory. Readers are seeking books that bridge the gap between knowing and doing, indicating a shift toward more actionable content in the personal development space that HR vendors should consider when developing training materials and professional development resources.
Mental health awareness is gaining prominence across different domains of life and work, with Jonathan Haidt's 'The Anxious Generation' maintaining its influence while books like 'Heal Your Gut, Save Your Brain' suggest growing integration of mental health awareness in personal development literature. This trend underscores the importance of holistic wellbeing approaches that HR vendors should incorporate into their employee assistance programs and wellness offerings.
The SUCCESS® Bestsellers list provides a comprehensive view of the books shaping personal and professional development, revealing a significant shift toward works that combine practical expertise with diverse perspectives. This suggests readers are seeking actionable insights from a wider range of voices and experiences than ever before, a trend that HR vendors must recognize when curating content for leadership development and talent management solutions.
As the publishing landscape continues to evolve, these bestseller lists serve as a barometer for emerging trends in personal and professional development literature. The success of titles across categories suggests a growing appetite for diverse perspectives and practical wisdom in the pursuit of personal and professional growth. For those interested in staying abreast of the latest trends, the weekly bestseller lists from SUCCESS® offer a valuable resource that provides crucial insights into the books and ideas shaping the future of success and leadership.

