A recent study by the HR Research Institute (HRRI) reveals a significant disconnect between organizational priorities and execution in talent acquisition. While talent acquisition ranks as a top-five strategic priority for over 70% of organizations, only 21% rate their TA function as "advanced" (14%) or "world-class" (7%), according to the research titled HR.com's Future of Talent Acquisition 2024-25. This gap indicates widespread challenges in developing sophisticated hiring strategies that match strategic importance.
The research identifies several primary obstacles preventing organizations from advancing their talent acquisition capabilities. Fifty-eight percent of organizations cite a lack of candidates with required skills or experience as a major barrier, while 54% remain stuck in reactive, just-in-time hiring approaches that prevent strategic planning. Additionally, 44% report that their compensation and total rewards packages are below market rates, creating significant disadvantages in attracting top talent in competitive markets.
Organizations identified as "TA leaders" demonstrate substantial advantages over their counterparts, providing a roadmap for improvement. These leaders are five times more likely to have five or more paid TA tools and technologies, four times more likely to consider TA an essential talent-related priority within their organization, and three times more likely to use diversity metrics in their hiring processes. This correlation suggests that technology investment, strategic prioritization, and diversity focus collectively contribute to more sophisticated talent acquisition functions.
The findings underscore the critical need for organizations to evolve their talent acquisition strategies and leverage technology to remain competitive. As the talent war intensifies, companies that continue to approach hiring reactively may find themselves at a significant disadvantage when securing top candidates. The research indicates that technology plays a crucial role in developing sophisticated hiring strategies, with TA leaders' higher likelihood of utilizing multiple paid TA tools suggesting that technological investment directly correlates with hiring effectiveness.
Furthermore, the study emphasizes the growing importance of diversity metrics in talent acquisition. TA leaders' increased focus on diversity suggests that inclusive hiring practices are becoming a key differentiator in successful talent acquisition strategies. This finding has particular relevance for HR vendors developing products and services, as it indicates growing market demand for tools that support diversity tracking and inclusive hiring practices.
For HR professionals and organizations seeking to improve their talent acquisition capabilities, the full research report offers detailed insights and actionable recommendations. Additional context and analysis are available through the Intelligently Changing the Future of Talent Acquisition webcast presentation, which provides on-demand access to the study's findings and implications. As organizations navigate increasingly competitive talent landscapes, these insights can serve as valuable guides for developing more sophisticated and effective hiring strategies that address identified gaps and learn from TA leaders' successful approaches.

