SageHome Inc., the leading provider of aging-in-place bath remodeling services in the United States, has announced significant leadership changes alongside continued national expansion. The company has promoted Joe Gorman from Chief Operating Officer to Chief Executive Officer, while co-founder Brian Hutto transitions to Vice Chairman of the SageHome board. This strategic leadership change occurs as SageHome has grown from six to 24 states in just three years, tripling its headcount and quadrupling its revenue to $160 million.
The leadership transition positions Gorman, who co-founded SageHome with Hutto, to guide the company through its next phase of growth. Gorman brings extensive experience from previous senior roles at Barnes & Noble, GNC, and Home Depot. Lee Hess, Chairman of SageHome, expressed confidence in the transition, stating that Gorman was the obvious successor given his pivotal role in the company's growth and his alignment with Hutto's vision from the outset. Stuart Whiteford, Managing Director at Cairngorm Capital Partners LLP, which co-leads investment in SageHome, echoed this confidence in Gorman's ability to lead with the same vision and commitment.
For HR vendors and talent management professionals, SageHome's rapid expansion demonstrates the substantial growth potential within the aging-in-place services industry. The company's mission to provide stylish home modifications for people who want to age in place addresses a critical market need as the U.S. population continues to age. With most senior slips, falls, and injuries occurring in bathrooms, SageHome's focus on bathroom remodeling tackles a significant safety concern while creating employment opportunities across multiple states.
The company's financial performance is particularly noteworthy for industry observers. Quadrupling revenue to $160 million in just three years while expanding geographically suggests strong market demand and effective operational execution. This growth trajectory may indicate increasing investment and business opportunities in the senior care and home modification sectors, areas where HR vendors might develop specialized recruitment, training, or technology solutions.
SageHome's emphasis on maintaining its values and principles as an employer during this rapid growth phase, as noted by Gorman in his first statement as CEO, highlights the importance of organizational culture in scaling businesses. This approach may influence other companies in the human resources ecosystem to prioritize cultural preservation during expansion periods. The company's success story, supported by investment from firms like Cairngorm Capital Partners LLP, serves as a case study in balancing aggressive growth with operational integrity.
For vendors serving the human resources industry, SageHome's expansion to 24 states creates potential opportunities for partnerships in areas such as recruitment technology, benefits administration, compliance solutions, and training programs tailored to the home services sector. The aging-in-place market's growth, exemplified by SageHome's trajectory, suggests increasing demand for HR solutions that address the unique needs of companies serving senior populations. More information about SageHome's services is available at sagehome.com.


