Longtree, a healthcare consulting and education company with 25 years of industry experience, has announced two significant initiatives designed to enhance professional development and operational excellence in healthcare. The company launched its Keynote Speaker Engagement Programs and published "The Certified Assisted Living Administrator Manual," both targeting the evolving needs of healthcare and long-term care sectors.
The Keynote Speaker Engagement Programs provide event organizers access to dynamic speakers, particularly Laurie Loughney, CEO of Longtree. This program addresses the growing demand for engaging events by offering inspiring presentations for conferences, seminars, and corporate gatherings. The initiative combines personalized speaker commitments with a streamlined booking process, positioning itself as a solution for organizations seeking impactful educational experiences.
Longtree's curated speaker topics are tailored for managerial and leadership roles, covering areas including "Calm in Corporate Connections," "The Building Blocks of Sustainable Long-Term Care," "Leadership Reimagined," and "Transformative or Transactional: Understanding 2024 and Beyond Corporate Culture." These topics reflect the company's understanding of current industry needs and future trends, drawing from their experience as presenters for organizations like LeadingAge and ACHA.
Simultaneously, Longtree has released "The Certified Assisted Living Administrator Manual," authored by Laurie Loughney and Barbara Darlington, MSRN, A-NCP. This comprehensive guide is available in print and digital formats through the Longtree Education website, providing essential insights for administrators seeking to master certification and operations in assisted living residences. The manual serves as a practical resource for professionals navigating the complexities of assisted living management.
Laurie Loughney brings her experience as a transformational leader to both initiatives, with career achievements including successful licensure approval processes, improved profitability, and expanded market reach. Her pragmatic approach offers valuable insights for healthcare professionals at various career stages, particularly those in leadership positions facing operational challenges.
These initiatives build upon Longtree's history of providing healthcare education since 1998, during which the company has shaped careers in patient care and facility management through workshops and seminars. The new offerings reinforce Longtree's commitment to professional growth and operational excellence in long-term care and healthcare environments, addressing gaps in accessible, high-quality educational resources.
The timing of these releases is significant for the healthcare industry, which faces ongoing challenges and rapid changes. By providing access to expert speakers and comprehensive educational materials, Longtree aims to equip healthcare professionals with knowledge and skills necessary for modern healthcare management. These resources have potential implications for improving care quality and operational efficiency across healthcare settings, ultimately benefiting patients, residents, and their families.
For HR vendors serving the healthcare sector, Longtree's initiatives represent emerging opportunities in professional development and training solutions. The keynote speaker programs offer a model for engaging educational content delivery, while the administrator manual addresses specific certification and operational needs in assisted living—a growing segment within healthcare. These developments signal continued demand for specialized educational resources that combine practical guidance with leadership insights, creating potential partnership or service expansion avenues for vendors in the human resources and talent management space.


