Pilar Castro Di Carlo, founder and CEO of More Canvas Consulting, was honored as a 2026 NJBIZ Leading Women in Business award recipient at a ceremony held August 18, 2026, at The Palace in Somerset Park, Somerset, N.J. The award recognizes women who have made significant contributions to their industries and communities.
Founded in 2014, More Canvas Consulting began with a mission to help creatives manage administrative and communications tasks so they could focus on their artistic work. Since then, the firm has expanded into three practice areas: Consulting, Creative, and Coaching, serving a diverse clientele that includes healthcare systems, nonprofits, Ivy League institutions, physician-owned practices, and small businesses across the Northeast.
The Coaching practice, formally launched in early 2026, was developed following Castro Di Carlo's completion of a Certificate in Professional Coaching from NYU SPS, an ICF-aligned credential. This offering formalizes an approach that had been integral to the firm's work for years. More Canvas Consulting is a WBENC-certified Women's Business Enterprise and currently operates with an all-women team.
Castro Di Carlo emphasized that the recognition is a collective achievement: "This kind of recognition rarely reflects one person's work alone. It belongs just as much to the clients and collaborators who've trusted our team to help them navigate change over the years." Client testimonials underscore the firm's impact. A chief operating officer at a national healthcare network noted, "Collaborating with More Canvas has been a pleasure. When implementing a complex initiative — especially one involving multiple departments and stakeholders — More Canvas was exceptional at organizing and synthesizing everyone's input into a clear, logical, and actionable framework."
The firm's client work spans various industries, but the approach remains consistent: building infrastructure that serves the people using it and ensuring clients can operate independently after the engagement. This strategy has helped More Canvas grow over twelve years from a niche service for artists to a comprehensive consultancy. Castro Di Carlo's background is diverse, with an MBA from The Wharton School at the University of Pennsylvania, an MFA from NYU Tisch School of the Arts, and a BA cum laude from Princeton University.
She serves on the board of the United Way of Greater Mercer County and is a founding board member of Princeton Arts Alumni. She also mentors founders through Princeton University's Entrepreneurship Council START program and E-Club Mentorship program, and speaks at institutions such as The Wharton School on creativity in business and human-centered leadership. The NJBIZ Leading Women in Business award highlights the importance of supporting purpose-driven organizations and the role of women leaders in driving change. Castro Di Carlo's recognition underscores the impact of her work in helping organizations scale with clarity and purpose.
