San Francisco, CA — February 8, 2011 — Jennifer Benz, founder and chief strategist of Benz Communications, will present “Using Social Media to Get the Most from Your Benefits Investment” at the Health Action Council Ohio Kick-Off Conference 2011 in Columbus on February 11, 2011 at the Embassy Suites in Dublin, OH. Benz Communications is a HR communications strategy boutique.
In “Using Social Media to Get the Most from Your Benefits Investment,” which Jen will present at 1:45pm, attendees will gain the understanding and tools necessary to implement a social media component to their benefits communication efforts. Additionally, Jen will introduce Benz Communications’ Social Media Starter Kit, webinar series, and ongoing content support which are being made available to HAC employer members at no charge in 2011.
“I’m delighted to have been asked to address the topic of social media for benefits communication at this important initiative. As our work with large employers across the country attests, companies that understand the impact of new technologies on employee engagement and incorporate them into their benefits communication programs have much higher rates of employee participation in their benefits programs, increased employee job satisfaction, and a significantly higher return on their benefits investment. Too often companies are overwhelmed by new technology, like social media. In my presentation, I’ll share the often simple ways companies can use social media to power their benefits communications and boost employee engagement,” Jen stated.
Speakers at the HAC Ohio Kick-Off Conference 2011 in Columbus include: Roger C. Merrill, MD, Medical Director, Perdue Farms Incorporated; Gretchen Young, VP-Health Policy, ERISA Industry Committee; Sandra Morris, RN, MSN, CM, Senior Manager of Healthcare Benefits Design, The Procter & Gamble Company; and Lisa Chapman-Smith, Executive Director of Northern Ohio, UnitedHealthcare;
Jen presented “Using Social Media to Get the Most from Your Benefits Investment” at the Health Action Council Ohio Kick-Off 2011 in Cleveland on January 20. Featured speakers were: Roger C. Merrill, MD, Medical Director, Perdue Farms Incorporated; Reed Tuckson, MD, EVP and Chief of Medical Affairs, UnitedHealth Group; Gretchen Young, VP-Health Policy, ERISA Industry Committee; and Ronald Louis Copeland, MD, President and Executive Medical Director, Ohio Permanente Medical Group.
Health Action Council Ohio (HAC), a non-profit 501(c) (6) organization, is a voice for purchasers of healthcare benefits for nearly two million lives. HAC members include private and public, large and small employers and other organizations that provide benefits to their employees, retirees, dependents, and membership. Additional information about HAC may be found at https://www.hacohio.org/about/who.asp.
About Benz Communications
Benz Communications is a benefits communications strategy boutique creating integrated employee benefits campaigns for employers committed to nurturing high-performing and satisfied employees. Benz Communications’ clients include Fortune 500 companies, Fortune 100 Best Companies to Work For, and small- to mid-size companies. Additional information about Benz Communications may be found at www.benzcommunications.com.