JWT INSIDE Creates Award-Winning Work for Health Care Employee Communications

Agency Takes Two Aster Awards and Nine Healthcare Advertising Awards in 2010.

New York, NY—June 3, 2010—JWT INSIDE, one of the world’s leading employee communications and marketing agencies, was honored back-to-back with two Aster Awards and nine Healthcare Advertising Awards for excellence in health care marketing.

JWT INSIDE was honored with a Gold Aster Award for their partnership with Children’s Healthcare of Atlanta on the “Strong Enough to Care Enough” Internal Advertising campaign, a completed integrated campaign that strengthened the employer brand through internal communications. The agency was also awarded a Bronze Aster Award for Magazine Advertisement for Childrens Hospital Los Angeles in an ad promoting their status being named to the U.S. News & World Report Honor Roll, ranking America’s best hospitals.

The Healthcare Advertising Awards, sponsored by Healthcare Marketing Report, awarded JWT INSIDE nine awards for creative work done across the country in a variety of categories including print, radio, Web and new media. A Gold Award was received for a Texas Children’s Hospital magazine series and the Department of Veteran Affairs professional recruitment campaign. In internal communications, JWT INSIDE received Silver for the Children’s Hospital of Atlanta Employee Communications Program and a Bronze for the Parkland Health & Hospital System Internal Publication. Merit was also received for clients Catholic Healthcare West, HCA Houston, Oakwood, and Proliance Surgeons.

“Health care can be a challenging, yet rewarding, industry for communications,” said Mary Olson, Executive Creative Director, JWT INSIDE. “Being awarded for our creativity and innovation in this field is an honor, and we look forward to continuing to provide impactful communications for our client’s internal and external audiences alike.”

“We are proud to receive recognition from both Creative Images, Inc., and the Healthcare Marketing Report for our work in the health care marketing industry,” said Rob Quish, Chief Executive Officer, JWT INSIDE. “Health care exists in the same complicated and communication-cluttered world that all of us live in. At JWT INSIDE, communication strategies for health care clients are developed by people with vast knowledge of the continuously evolving world of modern communication; joined by people who have decades of experience in creating successful employment marketing solutions for the health care industry. Our teams work hard to avoid the `silos of specialization’ that can deny clients access to the larger world of creativity and innovation. Our goal is to put into our health care clients’ hands all the knowledge and resources of a total communications provider.”

To connect with JWT INSIDE on their work in health care employee communications, e-mail healthcare(at)jwtinside.com.

JWT INSIDE is an employee communications and marketing agency helping organizations advance employee engagement through comprehensive advertising, marketing and employee communications services. Measurement tools, consulting resources and strategic approaches are employed to put the right people in the right jobs and keep the workforce engaged. The agency has over 10 locations across North America and internationally. It is a subsidiary of JWT, the largest advertising agency in the United States and one of the largest full-service networks in the world. Its parent company is WPP (NASDAQ:WPPGY).

About the Aster Awards
The Aster Awards is a medical marketing awards program allowing health care organizations and advertising agencies to compete against similarly sized competitors from across the nation and world. The Aster Awards has an annual contest allowing entries designed, printed and/or distributed the previous year to be scored, judged and recognized for excellence in health care marketing and advertising. The Aster Awards is hosted by Creative Images, Inc., an internationally recognized firm that has specialized in strategic health care marketing for more than 16 years.

About the Healthcare Advertising Awards
The Healthcare Advertising Awards is the oldest, largest and most prestigious advertising awards competition, with over 4,000 entries submitted last year from every state in the country and multiple foreign countries. Judges for the Healthcare Advertising Awards consisted of a national panel of health care marketers, advertising creative directors, advertising professionals, health care consultants, marketing professors and the editorial board of Healthcare Marketing Report.

This press release was distributed through PR Web by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.