CHICAGO — Feb. 9, 2010 — When Perspectives Ltd, a workplace resources company specializing in high-touch employee assistance programs (EAP) and organizational development services, sent an email to customers about a webinar on social media implications in the workplace, the company experienced immediate demand. The event filled to capacity within 24 hours and was overbooked by nearly 100 participants within a week.


The FREE webinar, Social Media ABCs (Awareness, Boundaries and Considerations) For HR, is now available to the public online. It aims to help HR experts, managers and business leaders navigate the evolving social media landscape with the workforce in mind, via a panel of experts that advise organizations on human resource questions, including:

• What is social media (Facebook, Twitter, blogs, etc.) and how are people using it?
• Do organizations need to provide some guidance or ground rules (policies)?
• What are the legal implications of all this?

“We are now inundated by technologies and tools we’d never imagined and are beginning to see the impact on our own organizations — good and bad,” said Maureen Dorgan-Clemens, Vice President of Organizational Consulting Services at Perspectives. “The marketing opportunities presented by social media are well publicized, but what about the employee relations factor? That’s what businesses and HR professionals are struggling with, and that’s what we’re helping organizations understand.”

The one-hour live event, moderated by Dorgan-Clemens, included panelists:

• Marian Casey, Corporate Social Network Strategist and E-learning Consultant
• Dianna Wiggins, Social Knowledge Manager, YMCA of the USA
• Sonya Rosenberg, Law Associate, Neal Gerber Eisenberg’s Labor & Employment Practice Group

Perspectives brought the panel of experts together to help businesses understand the many opportunities, challenges and approaches that are unfolding around social media. “Knowing what questions to ask and where to go for help is half the battle,” said Dorgan-Clemens.

Interested in learning more about social media and implications to your job or business? Contact Maureen Dorgan-Clemens at e-mail protected from spam bots, 847.793.2435.

Learn more about Perspectives’ Social Media Policy Pack services online, or visit our Working World Café blog for more discussion on this topic and other issues that impact the workplace.

Perspectives Ltd is a Chicago-based workplace resources firm specializing in the nationwide delivery of employee assistance programs (EAPs), managed behavioral healthcare, work/life services, organizational development and wellness. We believe in taking an individualized approach with each customer organization and creating tailored solutions that have practical applications in their workplace.

Media Contact:
Rachelle Lockhart
Director of Communications, Perspectives Ltd
312.558.7228, e-mail protected from spam bots

This press release was distributed through PR Web by Human Resources Marketer (HR Marketer: on behalf of the company listed above.