Three New Online Videos from The TRACOM Group Showcase SOCIAL STYLE Benefits

Highlands Ranch, Colo. — July 13, 2010 — The TRACOM Group has expanded its online library of training and development materials with the addition of three new videos at its YouTube channel.

The short videos provide a quick overview of SOCIAL STYLE and highlight the benefits of understanding these behavioral preferences. Viewers learn how they can improve personal and organizational performance by applying STYLE principles.

TRACOM’s SOCIAL STYLE is the world’s best-known model for improving interpersonal skills to create more effective working environments. TRACOM offers a variety of products, in a variety of formats, centered on the SOCIAL STYLE Model and Versatility — the ability to adjust one’s behavior in any situation to gain coworkers’ support and maximize productivity.

TRACOM now offers the following new online videos:

SOCIAL STYLE For Managers shows managers how using STYLE concepts can help them motivate, inspire and guide team members toward their goals; develop cooperative relationships within and across teams; and coach employees effectively.

SOCIAL STYLE & Sales Success describes how sales staff can develop more positive customer relationships, deal more effectively with objections and negotiate based on customers’ behavioral preferences.

SOCIAL STYLE & Individual Contributors helps all employees see how they can use STYLE knowledge to improve efficiency and performance, manage conflict and provide better customer service—even if that “customer” is only a coworker or boss.

“These new videos give viewers an understanding of what is possible with SOCIAL STYLE awareness,” says David Collins, TRACOM’s Vice President. “STYLE concepts are applicable to everyone, and with the ease and accessibility of online video, everyone can learn about and benefit from them.”

The SOCIAL STYLE Channel on YouTube features other videos including a webinar on Understanding Emotional Intelligence. TRACOM’s videos have been downloaded thousands of times.

About The TRACOM Group
For 50 years, The TRACOM Group has helped individuals and organizations improve workplace performance by building interpersonal skills, improving teamwork and developing leaders. TRACOM offers measurement-based learning models, courses, surveys, assessment tools and consulting services. Much of TRACOM’s work is based on the SOCIAL STYLE Model(TM), a proven model for effective leadership performance, work and personal relationships.

Media Contact:
Heath Davis Havlick
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